Flexible, scalable, integrated big data solutions.
In the age of big data, big analytics and personalized marketing in the moment, you need an integrated database platform that connects data from across your organization — whether enterprise-scaled or mid-market — and is tailored to your company’s needs, prospects, customers and audiences.
Having built 1,500+ databases, we have extensive experience helping companies create a single repository for customer and prospect data. Our IMPACT® database marketing solution has handled billions of consumer records and transactions for the world’s best-known brands providing a comprehensive marketing data warehouse so that data becomes a strategic asset. Essential data processing services — such as data hygiene, matching and suppression — as well as enrichment such as reverse append and enhancement are fully incorporated into our custom database solution.
Additionally, our customized database capability is at the heart of our Customer Engagement Platform, a complete cross-channel, real-time ecosystem for all consumer touch points, across the customer lifecycle.
